Marketing Your Dreams: Business and Life Lessons from Bill Veeck Baseball's Marketing Genius
by Pat Williams
Book Description
Bill Veeck marketed, promoted, and sold baseball like no one before him and like no one since. Influenced and inspired by the classic sports book Veeck: As in Wreck, veteran author and motivational speaker Pat Williams has penned his 19th book, Marketing Your Dreams: Business Lessons from Bill Veeck, Baseball’s Promotional Genius. Pat Williams, senior vice president of the NBA’s Orlando Magic, insists that Marketing Your Dreams isn’t a Bill Veeck biography; instead, it’s a book about success, a book about one of the most relentless and fascinating personalities in the history of organized sports. It’s a book about extracting Veeck’s traits and concentrating them into their purest form so that the reader can pull the same kind of inspiration from the master that Williams did. Marketing Your Dreams is a book for the sports fan. It is for the businessman who sells and promotes, for the student who hopes to make his living that way. Marketing Your Dreams is a book as diverse as Veeck himself, a man who studied as voraciously as he promoted, who could talk about baseball or world politics or gardening or Civil War poetry. Says Williams, "Bill Veeck taught me. He can do the same for you."
About the Author
Pat Williams is the senior vice-president of the NBA’s Orlando Magic and is a highly popular motivational and inspirational speaker. With more than 38 years of professional sports experience to his credit, this protege´ of the late Bill Veeck is probably best known for his promotional and marketing wizardry. Williams and his wife, Ruth, are the parents of 19 children, 14 of whom are adopted.Co-author Michael Weinreb is a sports features writer at the Akron Beacon Journal in Ohio, and has won numerous state and national writing awards from the Associated Press Sports Editors and the Ohio Associated Press Sports Writers Association. His work was cited among the "Notable Sports Writing of 1997" in The Best American Sports Writing collection. Weinreb is a graduate of Penn State University.
Keywords: Marketing Your Dreams: Business and Life Lessons from Bill Veeck Baseball's Marketing Genius, Books, Pat Williams, Michael Weinreb, Sports, Business / Economics / Finance, Business & Economics, Marketing - General, Baseball - General, History, Sports & Recreation
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